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The Past ​

β€˜β€™It ain’t about how hard you hit. It’s about how hard you can get hit and keep moving forward’’ - Rocky Balboa

Hello! ​

Hi there! I'm Cem Hurturk, a self-taught software engineer and serial entrepreneur with over 20 successful businesses to my name. One of my most notable achievements is building Octeth, a feature-packed and powerful on-premise email marketing software that is used by thousands of businesses around the world, including governments, organizations, corporations, agencies, and small businesses.

Throughout my career in the software industry, I have continually honed my skills and expertise in creating various software solutions, including email marketing and delivery platforms. My businesses help organizations around the world run their operations smoothly and efficiently.

In addition to my professional pursuits, I am passionate about learning and reading, and I have a deep appreciation for nature. Above all, I strive to be a better person and to always be grateful.

As someone who has built multiple successful businesses from the ground up, I am committed to helping at least 1000 entrepreneurs annually build their own in-house email marketing systems. I created this website to document my personal and professional journey and to share my insights with others.

Thank you for visiting my website. If you'd like to discuss my services or just chat, don't hesitate to reach out to me at

"Empty your mind, be formless. Shapeless, like water. If you put water into a cup, it becomes the cup. You put water into a bottle and it becomes the bottle. You put it in a teapot, it becomes the teapot. Now, water can flow or it can crash. Be water, my friend." - Bruce Lee

I've (co)founded; ​

  • Octeth
  • Sendloop
  • Wridea
  • ReferralMagic
  • IPMonitor
  • Cleanify
  • Moodum
  • Whisperer
  • 50saas
  • DMA
  • and a few more online businesses...

Summary of my achievements; ​

  • Expert in on-premise software development and distribution
  • 23 years of experience in building on-premise and cloud email marketing, CDP, and email delivery solutions
  • Founded four companies, with one successful exit
  • Acted as a mentor to SaaS and software entrepreneurs
  • Self-proclaimed developer and maker
  • Proud father and husband

Some resources I've written; ​

Webinars ​

Core values and ethos; ​

  • BE HONEST: Always be honest with yourself and others.
  • BE TRANSPARENT: Never have a hidden agenda. Stay away from anyone who has a second agenda.
  • BE PATIENT: Trust the universe. Do what needs to be done and be patient for results.
  • BE PRESENT: There’s no past nor future. Just now. Be present, do your best for what you’re doing now. Be conscious about present.
  • STAY HUMBLE: We will all die someday. Nothing lasts forever. Be grateful for the breath you take.
  • DO WITH LOVE INSTEAD OF FEAR: Make your decisions out of love, not fear. Trust your gut.

I'm currently developing; ​

Some sources of my inspiration; ​

Books that shaped my beliefs and life; ​

  • Outliers
  • Traction
  • Alter Ego
  • The Manual
  • Pre-suasion
  • Meditations
  • The Power of Now
  • Rich Dad Poor Dad
  • The Power of Habit
  • The Four Agreements
  • The Miracle Morning
  • Think and Grow Rich
  • Into The Magic Shop
  • The Compound Effect
  • Outwitting The Devil
  • Million Dollar Habits
  • A Life Worth Breathing
  • The Surrender Experiment
  • The 7 Spiritual Laws of Success
  • It Doesn't Have To Be Crazy At Work

I believe in; ​

  • Karma
  • Smiling
  • Being humble
  • Staying away from bullsh*t people
  • The power of spending your time with good people

Currently interested in; ​

  • Habit development techniques
  • Photography
  • Ketosis and intermittent fasting
  • Weight lifting

Favorite apps; ​

  • Headspace
  • Notability
  • The Five Minute Journal
  • Notion

Favorite quotes; ​

"It ain't about how hard you hit. It's about how hard you can get hit and keep moving forward" - Rocky Balboa

"Empty your mind! Be formless! Shapeless... Like a water. Now, you put water into a cup, it becomes the cup. you put water into a bottle, it becomes the bottle. you put water in the teapot, it becomes the teapot. Now, water can flow, or it can crash. Be water, my friend!" - Bruce Lee

My mission; ​

My mission is to assist at least 1,000 entrepreneurs each year in building their own in-house email marketing systems.

Favorite YouTube videos; ​

Major personal achievements since 2019; ​

  • Lost 21kg in 2019
  • Built remote teams for my ventures and products in 2019
  • Established various habits with the help of consistency and discipline in 2019
  • Implemented V/TO and L10 meetings as a must for myself and my ventures in 2019
  • Started practicing 23 hours of intermittent fasting (2 times a week) in 2020
  • Regained full control over my companies by splitting ways with investors in 2022
  • Started consistently weight-lifting 4 days a week in 2022

My professional milestones; ​

  • Developed the first trade index for the Turkish market under in 1998
  • Created the first email marketing software and sold it to a customer in Hong Kong in 1999, which was later named Octeth Email Marketer Pro
  • Established in 2000 and released the first product, Octeth Email Marketing Pro
  • Released KeepSecured, a security and user authentication management software in 2001
  • Created and released the simple email broadcasting software Mailium in 2002
  • Developed and released RemotelyDisplay, a remote presentation software in 2003
  • Created and released InnovativeHelpDesk, a custom support and help desk software in 2004
  • Developed and released DocAuthor, an online document and knowledge base software in 2004
  • Created and released, an idea management, brainstorming, and collaboration service in 2005
  • Released Octeth Graphper, a chart engine in 2005
  • Wridea reached 40,000 active users from all over the world in 2006
  • Created and released the hosted email marketing platform in 2007
  • Developed and released, a real-time email analytics and inbox preview service in 2009
  • Created and released, an email relaying service in 2010
  • Developed and released DeliveryIPMonitor, an IP reputation and blacklist monitoring service in 2011
  • Octeth sold its 20,000th license to a customer from New Zealand in 2011
  • PreviewMyEmail was acquired by SMTP, Inc. in 2013
  • Created and released ReferralMagic, a referral tracking platform in 2017
  • Developed and released Whisperer, a ML-powered, scalable, multi-platform market analysis platform in 2017
  • Created and released Sendloop Studio, an email marketing and audience management platform for digital marketing firms in 2018
  • Developed and released 50saas Core, a rapid SaaS/software development platform in 2018
  • Created and released a biorhythm analysis and forecasting mobile app in 2019
  • Developed and released Cleanify, an email verification software for sales teams in 2019
  • Created and released IPMonitor, an IP and domain reputation monitoring software in 2020
  • Octeth reached another version release milestone in 2021
  • Released many Octeth plug-ins in 2022

Updated at:

πŸ§™β€β™‚οΈ On-Premise Master -- πŸ‘¨β€πŸ’» 4x Founder -- πŸ† 1x Exit -- πŸ“— Mentor to SaaS/Software startups -- πŸ–₯ Developer & Maker -- πŸ‘¨β€πŸ‘¦β€πŸ‘¦πŸ‘¨β€πŸ‘§πŸ‘« Proud Father & Husband