Building Software Solutions That Matter
I build software companies that solve real problems. Here, I share my journey, thoughts, and experiences in business and life.
My Companies
50SAAS LLC
Co-founder of 50SAAS, the company behind world-leading email marketing solutions and services.
Octeth
On-premise email marketing software
Sendloop
Email marketing service
Cleanify
Email list verification
ReferralMagic
Referral tracking service
KAYRA LLC
Founder of KAYRA, an online portfolio company with multiple software and SaaS products.
TraceRank
Google rank tracking tool
LaunchMailbox
Cold email infrastructure
QuickTests
Email testing service
HelpMonk
Customer support platform
My Thoughts
Anger Doesn’t Change the Flow of Life
I used to believe that pushing harder—controlling every detail, reacting fast, fighting outcomes—was the way to get what I wanted in life. But over time, I’ve learned that anger doesn’t change reality, it just drains you. Life moves like a river, with its own current, and the more you resist it, the harder things become. This post is a reminder to myself to stop fighting, let go of the need to control, and trust the flow instead. Peace comes not from force, but from learning to steer with the current—not against it.
The Art of Surrendering to Life's Turning Points
Life flows like water, carrying us through unexpected turns that we often fight against. After decades of battling life's inevitable turning points only to watch them unfold anyway, I discovered a powerful truth: surrendering to life's natural flow isn't giving up—it's freedom. When we release our grip on outcomes and expectations, we find an inner peace that transforms how we experience life's unavoidable transitions.
The Quiet Power of Waiting
I’ve noticed something weird after 14+ years working with thousands of customers all around the world — behind every real achievement lurks this thing we never talk about: waiting. Like, actually waiting. Not the sexy part of success stories, right? We’re obsessed with hustle culture, 5-step formulas, and productivity hacks (guilty as charged; I’ve bought 17 planners in my lifetime).
Joy Is Found In What You Truly Enjoy
Many people reach adulthood without really knowing what brings them joy. Time spent without this knowledge means lost opportunities for real happiness. Studies show people who consciously do things they enjoy score 40% higher on the happiness scale than those who don’t. We chase success, relationships and material possessions but often forget to identify what truly brings us happiness.
From Control Freak to Faith: A Work in Progress
A Turkish Instagram post made me realize my control patterns. The post outlined three common struggles: doubt in divine timing, fear of history repeating, and overexertion of control. Social media sometimes delivers profound wisdom in bite-sized chunks. This post changed my understanding of surrender. Modern platforms bring ancient wisdom to new audiences.
Being Present is a Daily Practice
The human brain goes into present-moment awareness during life-threatening situations. The amygdala releases cortisol and adrenaline and we focus completely on immediate survival. We can access deep presence when needed – your brain does this during car accidents, natural disasters, or physical threats. This biological response has been with us for millions of years as a survival mechanism. Research shows these heightened states of awareness increase reaction time by up to 50%.